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Strategic Management: Planning for Domestic & Global CompetitionFrom MCGH
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Management text book. It contains a lot of really good business management principles and ideas. Not particularly fascinating but very good info, and easy to reference relevant sections.
- Sales Rank: #2127003 in Books
- Published on: 2014-07-06
- Binding: Paperback
Most helpful customer reviews
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Add your own color! Highlighters, Unite!
By A. O. Kay
International Version of the same US book: Strategic Management
Yes, it is legal to sell this in the US! (You can also buy used German BMWs and used Chinese umbrellas in the US; no difference, so sayeth the US Supreme Court, 2013.)
Comparison to US edition.
Pages are black and white (grey, too). US book has color.
That is the only difference I saw, however, I did NOT go through the books comparing page by page.
I received an "A" in my class, so I do not think anything important is missing. Just my opinion.
Dry reading, but lots of collective information.
Contains case studies, which are helpful. (See photo of Lagunitas Brewing Company case study.)
Easy enough to read. Decent number of column definitions for key words.
Good globalization info!
Healthy index and glossary. (Wish more new textbooks did this! Seems to be a lost art-form!)
I like the International versions because they are cheap and I can mark them up to my hearts content with no guilt or loss of cash.
Overall, though... Eh. Nothing exciting. Good for class.
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